Business Development & Marketing Officer

Lifelong Learning - Business Development

If you count among your skills business development, negotiating and relationship-building, and you have a track record in marketing or a similar field, this new opportunity within our Lifelong Learning team could be perfect for you.

We are keen to hear from individuals who can demonstrate successful delivery of effective marketing campaigns and who are used to working within processes and procedures, with some experience in a higher education setting. 

Your work will involve planning and implementing marketing activity plus extensive contact with apprentices, their line managers and employers, maintaining and creating new partnerships, allowing you to put to use your interpersonal and influencing skills to reach successful outcomes.

As Business Development & Marketing Officer you can expect to get involved in:

• Manage successful marketing campaigns from initial planning through to benefits realisation, ensuring campaigns are kept within agreed budgets and offer excellent return on investment. This includes producing publicity materials in line with University guidelines, organising events and communicating to audiences via a multi-channel approach.
• Actively engage in Business to Business sales, to increase new provision and apprenticeship business opportunities for the University.
• Carry out timely and accurate office administration in relation to marketing, web, publications and communications in Lifelong Learning, in accordance with quality standards, and participate in continuous improvement initiatives.
• Working with the Senior Business Development and Marketing Officer, coordinate employer engagement activity relating to the Lifelong Learning portfolio.

What we are looking for in the right candidate:

• experience of marketing, business-to-business sales or business development
• experience of implementing and delivering effective marketing campaigns including social media campaigns
• experience of apprentice-facing work or a similar environment
• experience of influencing and negotiating effectively

What we can offer you in return:

• A friendly, open and collaborative working environment and support in your development and wellbeing
• Hybrid working options allowing a flexible blend of office and home working (to be agreed in line with business needs)
• 43 days' leave per year (personal leave, bank holidays and additional days allocated for the Christmas period, pro rata for part-time staff)
• An excellent pension scheme with generous employer contributions
• On-campus cinema/theatre, sports facilities, library, nursery and food outlets, set among green, open space
• Study while you work discounts, cycle to work scheme, local business discounts
• On-site parking

Please see the links below to view the job description and to apply for this post. For further information regarding the application process, please contact peopleserviceshr@kent.ac.uk quoting ref number: CSF-853-24-R2